WHAT IS DIGITAL MARKETING

Digital marketing is the use of the internet, digital technologies, and online platforms to promote products, services, or brands to potential customers. It’s essentially marketing done through digital channels instead of traditional methods like print or TV.

Scope Of Digital Marketing

The scope of digital marketing is broad and continues to grow as more businesses move online. It affects almost every industry—from retail and education to healthcare and entertainment.

Techniques Of Digital Marketing

        1.SEARCH ENGINE OPTIMISATION

There are two types of SEO :

a. ON PAGE SEO

b. OFF PAGE SEO